Toby Eichler

Planning Director

Expertise: Excellent knowledge of local planning policy and guidance. Sound understanding of Building Regulations and Nationally Described Space Standards. Project planning and management

The quality of the information that we are preparing and the understanding of local government policies from a planning prospective make us stand out. We have a thorough understanding of construction methods, techniques and building regulations and a great team that deliver always for the client.

Toby Eichler Planning Director

Toby has over 18 years experience in the residential development industry. Toby has learned from the ground up, being exposed to all aspects of the planning and technical drawing process. Having started his career as an architectural CAD technician, Toby focused on the the more technical aspects of residential development. His skills and experience have allowed him to move into a planning management role with a broad knowledge of everything related to the residential design industry.

Toby’s experience in both planning and technical positions he has given him to the opportunity to work on a significant number of large-scale projects across the country. This has included bespoke £1m pound houses, large scale technical working packages for over 800 dwellings and obtaining planning approvals for developments of 10 houses to over 450 houses.

His unique ability is to fully understand a clients brief and provide time and cost time effective solutions for projects by coordinating tasks across the business, ensuring every task is delivered to the highest of standards, on time and to budget.


Spending time with family is a priority.  Toby has a strong interest in music, concerts and cycling at an amateur level.  His future goals are to compete in Tough Mudder and complete a Half Marathon.


  • Feasibility Planning

    Feasibility and concept design are the initial steps in developing design options for your residential development project. Our feasibility planning service evaluates the commercial potential of a piece of land before creating concepts and architectural design solutions that augment the development potential.

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  • Town Planning

    Town Planning is about much more than just submitting planning applications. There are many facets of planning and our planning team have expansive knowledge of planning matters, having accumulated many years experience working within the residential industry.

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  • Technical Drawings

    Key to the delivery of any residential project is the production of clear and concise technical working drawings in a time efficient way. We produce fit for purpose economical technical solutions that comply with all necessary building regulations using the latest Autocad or Revit software.

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  • Landscape Architecture

    Landscaping is an integral part to any successful development. At an early stage of the design process we identify the key landscape features for retention and potential new areas for enhancement. Our in-house landscape architecture team can devise hard and soft landscape schemes that not only perform a function but also add to the aesthetic quality of a development.

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  • Masterplanning & Urban Design

    From small rural or urban infill sites, to large-scale, brownfield, regeneration and greenfield urban extensions; we provide everything from concept plans and development framework plans to detailed masterplans and parameter plans, based on well-established urban design principles.

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  • Graphic Communication

    Communicating visions and detailed proposals through graphics is a key element of architectural design. Creating the best user experience and visual representation of our design proposals is what we do. From 2D plans to 3D axonometric projections and perspective visualisations, we employ various techniques and media such as hand-drawn sketches, digital photo editing and CAD software layout tools.

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